Endorsement
Lionel Messi × Budweiser
Record-goal bottle + WC activations. Estimated at Undisclosed per year in the beer category.
Last updated 30 July 2026 · Sourced public estimates
Estimated annual value
SourceBusiness InsiderMediumUndisclosed
Beer
Status
SourceBusiness InsiderMediumActive
As of 2026
Confidence
Medium
on the value estimate
Deal details
- Brand
- Budweiser
- Category
- Beer
- Structure
- Record-goal bottle + WC activations
- Estimated value
- UndisclosedSourceBusiness InsiderMedium
Sourcing
Reported by Business Insider and rated Medium confidence. The exact value isn't public, so we mark it undisclosed rather than estimate.